Reduce, Reuse & Upcycle?
Ethical manufacturing and the environment have and will always be very important to us, not only are we conscious of the environment when sourcing our fabrics, but we ensure that our employees in China are fairly treated. Our Chinese factory workers are paid above the minimum wage and have acceptable working hours. Many of our employees live close to their workplace, which is a rare treat for Chinese factory workers.
Most manufacturers in China usually opt for factories close to shipping ports. This means that many Chinese workers can only return home to see their families on the weekend after spending evenings sleeping in overcrowded dormitories. Some coastal workers living further afield go home just once or twice a year. Our workers return home every evening to spend valuable time with their families.
We regularly use fabric off-cuts left over from textile manufacturers and in the early years of Dreamweavers® we were reluctant to disclose the fact that we used recycled and up-cycled (new but left over fabrics given a new use to eliminate global waste) materials. This was not considered a positive selling point in the 1970's. However, as awareness of the threat of global warming increased we introduced to the green ideology as the European arm of Dreamweavers®, realising the environmentally-conscious approach was a unique selling point. The discontinued 'Executive Rug' for example was made using salvaged fabric from neck tie manufacturers. Furthermore, the production of each 'Pebble Rug' further highlights Dreamweavers' commitment to protecting the environment. It is a labour intensive, handmade process, with minimal machinery used. The factory workers outnumber the machines and the factory's omissions output is low.